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AI assistants, measured

Nine assistants compared by what they charge, whether they train on your chats, and what their terms say about refunds. No scores, no hands-on claims.

Prices and terms checked 3 November 2026

How this list is ordered

Ranked by refund terms, then privacy defaults (especially whether your chats train models), then price transparency. Most assistants publish no refund terms we could find, so privacy decides most of the order. None of these links are affiliate links.

#NameCheapest paid planTrains on your chats by default?RefundsData location
1 Mistral (Vibe, formerly Le Chat) Pro $14.99/mo (Students $5.99)Free: yes (opt-out). Pro, Team, Enterprise: nonot statedEU company (France)
2 Claude Pro $20/mo, or $17/mo billed annuallyConsumer plans: yes, unless you opt outGenerally not offeredUS company
3 ChatGPT Go $8/mo (may show ads)Personal plans: yes, unless you opt outnot statedUS company
4 Microsoft Copilot Microsoft 365 Personal $9.99/moSigned-in consumers can turn training offnot statedUS company
5 Perplexity Pro $20/mo or $200/yr (Education Pro $10)Free/Pro/Max: yes (“AI Data Retention” on), opt-outnot statedUS company
6 Grok Plus $8/mo (X Subscription)Yes, unless you opt out; Private Chat excludednot statedUS company
7 Gemini Google AI Plus $4.99/mo (400 GB)Yes while Gemini Apps Activity is on; human-reviewed chats kept up to 3 yearsNo refunds for partial billing periodsUS company
8 DeepSeek No consumer subscription; API billed per tokenYes, unless you opt outnot statedStored in the People’s Republic of China
9 Meta AI Reported from $2.99/mo (Meta One, per Reuters); not confirmed on Meta’s pagesYes; no opt-out in the US. Chats also personalize adsnot statedUS company
  1. Mistral Measured

    Free; Pro $14.99/mo

    Mistral ranks first because it is the only assistant here whose paid plans are excluded from training by default, and its prices are published and low. If you use the free tier, turn the training setting off.

    Full breakdown Visit Mistral

  2. Claude (Anthropic) Measured

    Free; Pro $20/mo ($17/mo annual)

    Claude’s prices are clear and there is an annual discount, but consumer chats feed training unless you switch it off, and refunds are generally not offered. Opt out of training on day one.

    Full breakdown Visit Claude

  3. OpenAI (ChatGPT) Measured

    Free; Go $8/mo; Plus $20/mo

    ChatGPT has the widest price ladder and a cheap $8 entry plan, but personal-plan chats are used for training unless you opt out, and the Go plan may carry ads. Turn off “Improve the model for everyone” or use Temporary Chat for anything sensitive.

    Full breakdown Visit ChatGPT

  4. Microsoft Copilot Measured

    Free; Microsoft 365 from $9.99/mo

    If you already pay for Microsoft 365, Copilot adds AI for no extra cost; if not, the bundle is a roundabout way to buy an assistant. Turn off both training switches.

    Full breakdown Visit Copilot

  5. Perplexity Measured

    Free; Pro $20/mo or $200/yr

    Perplexity’s prices are clear and the annual plan is a real discount, but individual accounts feed its models by default. Switch off AI Data Retention.

    Full breakdown Visit Perplexity

  6. Grok (xAI) Measured

    Free; Plus $8/mo

    Grok’s entry price is low and Private Chat gives a training-free mode, but consumer chats train by default and the recent move to a bundled X Subscription makes it harder to know exactly what you are buying. Read the plan page at checkout.

    Full breakdown Visit Grok

  7. Google Gemini Measured

    Free; AI Plus $4.99/mo

    Gemini is good value if you also want Google storage, but its privacy terms are weaker than most here: reviewed chats can outlive your own deletion by up to three years. Don’t put anything sensitive in it.

    Full breakdown Visit Gemini

  8. DeepSeek Measured

    Free (web and app)

    DeepSeek costs nothing, but your chats are stored in China and used for training unless you opt out. Fine for public-knowledge questions; avoid personal or work data.

    Full breakdown Visit DeepSeek

  9. Meta AI Measured

    Free; paid plans reported from $2.99

    Meta AI ranks last because it is the only assistant here that uses your chats for ad targeting with no way to opt out in the US. Treat everything you type as ad data.

    Full breakdown Visit Meta AI